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Athletes over Online Influencers for Sports Adverts
With the growing number of influencers becoming internet famous and saturating the market, it is possible that only a select few will be...
TeamPLMKR
Mar 15, 2019

Nike - The King of Sports Commercials
Nike are renowned for their hard-hitting and motivational sports commercials. By not relying solely on visual effects but instead...
TeamPLMKR
Mar 8, 2019

Influencer Marketing for the Sports Industry
It has been reported that millennials may be the healthiest generation yet, as a fashion trend of hitting the gym has taken hold. More...
TeamPLMKR
Feb 28, 2019


How Sports Choreography is Changing the Game for Sports Adverts
One of the hardest challenges for any ad director is holding the audience’s attention long enough for the advertisement and brand message...
TeamPLMKR
Feb 18, 2019


Sports Stars and Their Iconic Celebrations
From Alan Shearer’s arm raise, to Cristiano Ronaldo’s ‘Si!’ jump, sports star’s celebrations are becoming a huge part of the industry,...
TeamPLMKR
Jan 11, 2019
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